Privacy Policy

Last updated: May 2026

Insured Health Ltd ("we", "us", "our") is committed to protecting your personal data and respecting your privacy. This policy explains what personal data we collect, how we use it, and your rights under UK data protection law, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

Insured Health Ltd is a company registered in England and Wales (Company No. 09886202). Our registered address is Saville House, 74–90 Savile Street, Sheffield, S4 7UD.

We are authorised and regulated by the Financial Conduct Authority (FCA No. 774335) and registered with the Information Commissioner's Office (ICO No. ZA305652).

We act as the data controller for the personal data we collect and process. If you have any questions about this policy or how we handle your data, please contact us at info@insuredhealth.co.uk.

2. What Personal Data We Collect

Depending on how you interact with us, we may collect the following categories of personal data:

Contact and identity information

  • Name, date of birth, and address
  • Email address and telephone number

Health and financial information

  • Information about your medical history and pre-existing conditions (provided by you during the quoting process)
  • Details of any existing health insurance policies
  • Budget and payment preferences

Technical information

  • IP address, browser type, and device information
  • Pages visited on our website and how you arrived at our site
  • Cookie data (see Section 9)

3. How We Collect Your Data

  • Quote and contact forms on our website
  • Telephone calls with our advisers (calls may be recorded for training and compliance purposes)
  • Email correspondence
  • Third-party lead providers where you have consented to your data being shared with insurance intermediaries
  • Cookies and website analytics

4. Why We Process Your Data and Our Legal Basis

We process your personal data for the following purposes and rely on the following legal bases under UK GDPR:

To provide our services (contractual necessity)

To arrange and administer your health insurance policy, including obtaining quotes from insurers on your behalf.

To comply with legal and regulatory obligations

As an FCA-regulated firm, we are required to keep records of advice given and transactions made. We retain such records for a minimum of seven years.

Legitimate interests

To improve our website and services, to contact you at renewal, and to prevent fraud. We have carried out a balancing test and are satisfied that our legitimate interests are not overridden by your rights.

Consent

Where we rely on your consent (for example, for marketing communications), you have the right to withdraw it at any time by contacting us at info@insuredhealth.co.uk.

5. Special Category Data

Health information is classified as special category data under UK GDPR and receives additional protection. We collect this information only where it is necessary to provide you with a health insurance quote or to administer your policy. By providing us with health information, you explicitly consent to us processing it for this purpose. You may withdraw this consent at any time, although doing so may mean we are unable to provide our services.

6. Who We Share Your Data With

We may share your personal data with:

  • Health insurers (such as Aviva, AXA, Bupa, Vitality, The Exeter, and National Friendly) to obtain quotes and arrange cover
  • Our IT and software providers who process data on our behalf under data processing agreements
  • Regulatory and legal bodies (FCA, ICO, HMRC) where required by law
  • Claims handlers or loss adjusters where relevant to your policy

We do not sell your personal data to third parties for marketing purposes.

7. How Long We Keep Your Data

We retain personal data for as long as necessary to fulfil the purposes for which it was collected and to comply with our legal and regulatory obligations:

  • Client records: 7 years from the end of the business relationship (FCA requirement)
  • Enquiry data where no policy was arranged: 2 years
  • Call recordings: 12 months unless required longer for compliance purposes

8. Your Rights

Under UK GDPR, you have the following rights:

  • Right of access — to request a copy of the personal data we hold about you
  • Right to rectification — to ask us to correct inaccurate data
  • Right to erasure — to ask us to delete your data in certain circumstances
  • Right to restriction — to ask us to restrict how we process your data
  • Right to data portability — to receive your data in a structured, machine-readable format
  • Right to object — to object to processing based on legitimate interests or for direct marketing
  • Right to withdraw consent — where processing is based on consent

To exercise any of these rights, please contact us at info@insuredhealth.co.uk. We will respond within one calendar month. There is no charge for making a request.

If you are not satisfied with how we handle your request, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk or by calling 0303 123 1113.

9. Cookies

Our website uses cookies to improve your browsing experience and to help us understand how visitors use our site. Cookies are small text files stored on your device. We use the following types of cookies:

  • Essential cookies — necessary for the website to function correctly
  • Analytics cookies — help us understand how visitors interact with our website (e.g. Google Analytics)
  • Marketing cookies — used to track the effectiveness of our advertising campaigns

You can control and delete cookies through your browser settings. Please note that disabling cookies may affect the functionality of our website.

10. Changes to This Policy

We may update this privacy policy from time to time. Any changes will be posted on this page with an updated date. We encourage you to review this policy periodically.

11. Contact Us

If you have any questions or concerns about this privacy policy or our data practices, please contact us: